The launch of Jimmy Choo shoes in the Irish outlets of H&M this month has highlighted yet another significant mark-up in prices between sterling and the euro. In British shops of the chain one design of shoe is selling for £79, whereas in Ireland the same pair would cost €129, representing a mark-up of 45%. Similar, though slightly lower, mark-ups are to be found on other goods in the Jimmy Choo range.

Jacobs Fruitfield Foods, the makers of fig rolls and cream crackers, have threatened legal action against retailers in Ireland who are importing the biscuits from Britain.  Jacobs sold the rights to distribute their trademark biscuits in Britain to McVities, and Irish retailers have been importing the McVities products which they can then sell at a lower price here than the Irish-produced biscuits.

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